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NEW YORK Omnicom Group’s TBWA\Chiat\Day has withdrawn from the review for creative duties on Comcast Cable’s national ad account, citing a potential conflict with key client Nextel.
“After discussions with Nextel, we believe that the coming convergence of telephony and cable makes the fit a bit uncomfortable,” said Brett Gosper, president of TBWA\C\D’s New York Group. “We think it right not to proceed, but we were honored to be chosen as one of the five agencies to compete.”
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