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NEW YORK Eight East Coast semifinalists are pursuing creative duties for The Albert Co.’s advertising account, sources said.
Chemistry meetings with the client are scheduled for mid-May, with a cut to four finalists on May 21. Sources said most of the participating shops are in New York.
Based in Carmel, Calif., The Albert Co. negotiates with talent agents and music publishers on behalf of ad agencies to arrange celebrity appearances or secure song rights for campaigns.
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