Sunday Sampler: Advertisers On The Big Game

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Client ….. Agency ….. No. of Spots …..Theme or Strategy

Federal Express ….. BBDO, New York ….. 1 ….. “The way the world works”
General Motors/Pontiac ….. DMB&B, Troy, Mich. ….. 2 ….. Wile E. Coyote: “Wider is better”
Holiday Inn ……… Fallon McElligott, Minneapolis ….. 1 …..

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