Sullivan-St. Clair Buys Media for Ala. Mall

ATLANTA Sullivan-St. Clair is providing media buying for Eastern Shore Centre, an open-air shopping complex being developed in Spanish Fort, Ala., the agency said.

The media budget was not disclosed, but the agency will be placing ads for the shopping center on television, radio and the Internet. The campaign also includes newspapers, magazines, outdoor venues and direct mail. Ads will appear in the Mobile, Ala., and Pensacola, Fla., markets, which are near the Eastern Shore Centre development.

Teague Marketing Solutions of Mobile is providing the creative work for the campaign. Sullivan-St. Clair also is based in Mobile.

The Eastern Shore Centre is scheduled to open in October.