Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
The widely known maxim is that if parents like what the kids are listening to, it’s time for the kids to ditch that music and move on. So what happens when mom requests you as a friend on Facebook?
The notion is not inconceivable, according to a new Entertainment Trends in America study by The NPD Group, Port Washington, N.Y. Social networking sites used by teenagers and young adults are also being adopted by baby boomers (aged 44-61).
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in