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Stella Artois has enlisted famous photographer Bert Stern to create Vogue-like images for a U.S. campaign that depicts the finer things in life.
The campaign, created by Mother New York, positions Stella Artois as “the most premium beer in the world.” It kicks off with an ad shot by Stern, which recreates a 1960 cover of Vogue. The ad shows a man enamored with a woman who is drinking Stella Artois beer. The tagline is: “She is a thing of beauty.”
That
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