Sony Review Sets Final Presentations

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LOS ANGELES — Sony Corp. will hear final presentations next week for its $500 million-plus U.S. media consolidation with a decision to come “very quickly after that,” according to sources.

Finalists are Interpublic Group’s Universal McCann, the incumbent on Sony Pictures; Bcom3’s Starcom MediaVest Group and Omnicom’s Arnell Group. The presentations will focus on details such as who would work on the business, fees, what office the Sony business will be handled out of, and how contenders would handle potential conflicts within their corporate family, said one executive.

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