Brand Marketing

SNL’s Jay Pharoah Surprised Arby’s Patrons by Showing Up in an Interactive Soda Fountain

Promotes Pepsi Spire in Times Square

By Patrick Coffee

March 28, 2016

Customers at Arby's new Times Square location recently got a big surprise when they went to refill their sodas: an impromptu performance from Saturday Night Live's Jay Pharoah.

Patrick Coffee
@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.
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