smoky rooms

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BVK focuses on the dangers of second-hand tobacco smoke in its latest campaign for the Wisconsin Tobacco Control Board.

The Milwaukee shop uses real-life stories of people whose deaths are attributed to being around smokers.

One spot shows a woman sitting at a desk. She spreads out four cigarettes, the amount that is inhaled by a non-smoker who spends two hours in a room with someone who’s puffing away, according to the voiceover.

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