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This year’s Super Bowl commercials may have appeared ultra-polished, but there was plenty of, ahem, monkeying around off-camera. BBDO, for example, had to deal with a pair of energetic baboons while shooting the Sierra Mist spot. In the ad, one baboon is pleasantly refreshed when the other catapults him over a huge rock and into a polar bear pond. In real life, the dunkings took their toll on the primate, and at one point he fled.
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