Seeing Red In Vermont

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RedWire, a subsidiary of KSV in Burlington, Vt., has created a self-promotional campaign heavy on attitude and social commentary.
One execution shows a blood-red fist aimed at the reader. Copy contends, “Not helping an abused woman is the same as doing this to her yourself.”
A black-and-white poster (shown) displayed at local businesses features an open casket and reads, “Cyclists and runners are entitled to a share of the road.

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