Retired NFL Stars Follow Their Oddly Specific Dreams in Wix.com's Extended Super Bowl Ad

Brett Favre, Emmitt Smith and more join Big Game spot

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After teasing its campaign for the past month, website design company Wix.com has now unveiled its Super Bowl commercial.

To be accurate, the clip below is an extended version of what will run as a :30 during the fourth quarter. In the spot, five former NFL stars try their hands at new (fake) businesses to keep busy during their retirement from football. Terrell Owens is baking humble pies, Brett Favre is serving charcuterie, and Emmitt Smith is opening a line-dancing club.

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