Reebok Pulls Ad off “Survivor”

Reebok last night pulled a commercial scheduled to air on CBS-TV’s “Survivor: The Australian Outback” because it was eerily similar to a real-life videotaped stunt in which a Kentucky teenager was seriously injured. In the ad, Steve Francis of the NBA’s Houston Rockets jumps over an oncoming car while wearing a pair of Reeboks. In the videotape it resembles, a group of teenagers earlier this week attempted to leap over a moving car in order to imitate stunts on MTV’s “Jackass.” Reebok replaced it with an ad featuring tennis star Venus Williams.

“Reebok officials do not want to be seen as encouraging dangerous behavior,” said company spokesman John Wardley said.