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Media Plan of the year
11 Award-Winning strategies for spending advertisers’ budgets
Upfront Hits First Standoff
Major cable networks holding out for CPM hikes that agencies won’t pay
Radio Syndication
Fox News Sets Up Radio Arm
Ailes wants to control own destiny on the dial
Hispanic Media
Univision Tunes In Radio Unit
But $3.5 billion HBC deal faces lawsuit hitch
Magazines
Reader’s Digest Updates Again
Editor Leo sets redesign for September issue
Mediaweek Magazine Monitor
Market Indicators
National TV: Moving
With the upfront completed in all major dayparts, sales for National Football League telecasts on CBS, Fox and ABC are in full swing.
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