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Super Brands
Which brands soared during one of the toughest years for marketers? Which ones are best prepared for what comes next? Brandweek ranks the big players and examines ‘Red’ and ‘Blue’ America.

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Snack Epidemic
Snack items Hershey’s Kisses,M&M’s, Reese’s and Oreo Cookies consume some of the top spots in EquiTrend’s 2002 survey of the nation’s most valued brands.

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