RCI Resorts Target Southeast

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Fleming & Roskelly has leveraged its destination marketing expertise to pick up advertising chores from RCI Resort Management, a unit of Cendant Corp.

The Newport, R.I., shop was se-lected based in part on the strength of its relationship with RCI vice president of marketing Paul Carney, according to F&R president Paul Fleming. Carney served on the Cape Cod Chamber of Commerce selection committee that hired F&R three years ago.

F&R will promote several of RCI’s Caribbean properties.



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