PR Bells Toll For Region’s Best

Cone Communications, Mintz & Hoke and KSV were the big winners at last week’s 29th annual Bell Ringer Awards.
Sponsored by the Publicity Club of New England, the Bell Ringers honor excellence in public relations efforts from New England agencies and clients. About 250 industry professionals attended the awards ceremony Wednesday night at the Cambridge Regency Hyatt Hotel in Cambridge, Mass.
Cone was awarded the Super Bell for best of show on behalf of paper-products giant Kimberly-Clark Corp. The Boston-based agency created the Kimberly-Clark Community Playground Project to help promote the client’s 125th anniversary. The year-long program included the construction of playgrounds in the 35 communities across the country in which Kimberly-Clark has a facility.
Mintz & Hoke won seven bells, tops on the night, taking home prizes for the Connecticut Department of Public Health (three bells), The Wiremold Co. (two bells), The Trust for Public Land and Mohegan Sun.
Cone and KSV in Burlington, Vt., tied for second with six bells apiece. In addition to its Super Bell, Cone was recognized for its work for Thorlo, Rollerblade, Dunkin’ Donuts and PMS Escape.
KSV was honored for its efforts on behalf of McGill University (two bells), the Vermont School to Work program, the Vermont Department of Economic Development, the Vermont Department of Education and for a self-promotional effort.
RDW Group in Providence, R.I., pulled in four bells. Winning three awards apiece were the public relations unit of Mullen in Wenham, Mass.; Johnson & Wales University in Providence, R.I.; and the Massachusetts Medical Society in Waltham, Mass.
The Crystal Bell, which honors individual achievement in public relations, was presented to Jane Wilson, founder of the Boston Women Communicators. Now in its fourth year, BWC is a professional networking and educational organization for women in New England who are pursuing careers in advertising, public relations and media.
All told, there were about 250 entries from 30 agencies, corporations and nonprofit groups from across the region. Fifty-nine bells, including the Super Bell and Crystal Bell, were awarded. Fifty-eight merit awards were also handed out.