Pereira & O'Dell's 'The Beauty Inside' Picks Up 2 More Grand Prix—in Film and Branded Content

Three in all

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CANNES, France—This Cannes Lions festival has turned into a thing of beauty for Pereira & O'Dell.

The San Francisco agency added two more Grand Prix here tonight, in the Film Lions and Branded Content and Entertainment Lions categories, for "The Beauty Inside," the episodic social film it made for Intel and Toshiba.

The work won a Cyber Lions Grand Prix earlier this week, bringing its total Grand Prix haul to three. That tied the old record of most Grand Prix won by a single campaign, set in 2009 by Tourism Queensland's "Best Job in the World."

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