Opinion: 'Mad Men' Unvarnished

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The spot, which has all the markings of a Sergio Leone spaghetti Western, opens with a twangy score that sets a lonesome mood for the wide shot, the tense play of light and shadow. Next, we see a close-up of an unhappy cowboy behind bars who — surprise! — is actually a little boy underneath a kitchen table, imprisoned behind chair legs.

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