Ono's, SSC Look to Build Sunglass Sales

ATLANTA Sullivan-St. Clair said it has been tapped by Ono’s Trading Co. to develop a corporate image campaign.

The Mobile, Ala., shop said it has designed in-store signage for the local manufacturer of sunglasses with polarized readers. Beth McKern, account executive at SSC, said the agency was chosen without a formal review to increase public awareness about the company and its products.

“There’s nothing like Ono’s on the market,” McKern said. “The company realized the need to communicate the product’s message effectively in order to increase distribution and consumer interest.”

SSC