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BOSTON A “bog cam,” original cartoons and Webmercials are among the fare served up by Connelly Partners on Ocean Spray’s recently redesigned Web site.
“We wanted to show consumers how Ocean Spray fits into their lives,” said Robert Guay, interactive director at Connelly Partners, an independent shop here.
The online clips feature the continuing adventures of the cranberry grower characters introduced in the client’s “Straight from the bog” TV spots by Havas’ Arnold in Boston. The premiere installment in the series is holiday themed and stars a live turkey.
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