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Blaming the economy, Nielsen told its clients Wednesday (Nov. 19) that it was canceling its 2009 Client Meeting on Audience Measurement, scheduled for March 11-13 in Las Vegas.
“A very significant number of our clients have already informed us that they would be unable to attend. Based on that input, we determined that holding the meeting as planned was not the right decision,” said Sara Erichson, executive vp of media client services for Nielsen.
Nielsen said it would find “other vehicles” to share the information it was preparing for the meeting, such as regional meetings and other online meeting capabilities.
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