Nicholson Builds Team at McKinney in N.Y.

Leicht, Benjamin join as creative directors

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In Jonny Leicht and Jake Benjamin, McKinney’s New York ecd Peter Nicholson thinks he has found some trusted lieutenants.

Leicht and Benjamin are the first creative directors hired by Nicholson, who joined McKinney in January when the Durham, N.C.-based shop entered the market via parent company Cheil Worldwide. Cheil’s namesake agency already had a presence in New York and joined forces with its southeastern brother to create McKinney in New York.

Jake Benjamin, Melissa Cabral and Jonny Leicht Photo: Ric Kallaher

The combined operation has a staff of about 25 and is a key player on Samsung’s creative roster.

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