Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK Nextel has selected WPP Group’s MindShare as its media agency of record, the client confirmed.
MindShare, New York, was competing for the media portion of Nextel’s $150 million account against incumbent Interpublic Group shop Initiative Media, Omnicom’s PHD and Havas’ Media Planning Group, all New York, and Publicis Groupe’s Starcom, Chicago. (Adweek Online, May 7).
MindShare will service the account out of its New York office starting in June.
Last week the Reston, Va.-based
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in