Carmichael Lynch Resigns JWA Business

CHICAGO–Carmichael Lynch has resigned the $6 million ad account for outdoor product marketer Johnson Worldwide Associates in Sturtevant, Wis. Jack Supple, president and executive creative director of the Minneapolis agency, said it ‘just didn’t click’ with the client following management changes, including the departure of Robert Reid, JWA vice president and business unit manager for the fishing and marine divisions. JWA could not be reached for comment on its plans for seeking a new agency.

Snapple Breaks New Television Commercials

CHICAGO–Snapple Beverage Corp. breaks new television spots today for its full line of products. Continuing the creative strategy used with Diet Snapple spots that broke in February, the new ads feature real people offering ideas for Snapple commercials. ‘Made From the Best Stuff on Earth’ continues as the theme. Foote, Cone & Belding here handles Snapple, which Quaker Oats recently sold to Triarc Cos. in New York.

Haggar Moves Account From Goodby to GSD&M

DALLAS–Haggar Clothing here shifted its estimated $13 million ad account to GSD&M, Austin, Texas, citing conflicts with incumbent Goodby, Silverstein & Partners’ recently acquired Nike business. Alan Burks, senior vice president of sales and marketing for Haggar, said he decided to move the account because of the crossover between Haggar and Nike, specifically in the golf apparel area. Burks said there was no review. GSD&M president Roy Spence said his agency was invited to pitch Haggar in 1994 but declined because of its relationship with Farah Clothing. GSD&M and Farah parted ways last year. Last month, Goodby, Silverstein, San Francisco, was awarded advertising for Nike Town, as well as the Beaverton, Ore.-based company’s apparel, women’s sports and ACG snowboarding and mountain biking product lines.

4 Picked for Pearle Vision Finals

DALLAS–Four shops were named finalists last week in the review for Pearle Vision Centers’ $25 million ad account. Philip Alexander, Pearle’s vice president of marketing, said contenders advancing to the final round were: McCann-Erickson and Publicis/Bloom, both New York; W.B. Doner & Co., Southfield, Mich.; and Ogilvy & Mather, Chicago. Presentations are scheduled for mid-May, with a decision due in June.

Judy Wald Sponsors Young Creatives at Cannes

NEW YORK–The Judy Wald Agency, an advertising placement service here, is underwriting expenses for the team representing the U.S. in the Worldwide Young Creative Competition at this year’s Cannes International Advertising Festival, sponsored by Screenvision Cinema Networks. Wald’s grant is meant to open the competition to creative talents who cannot cover the cost of travel or the registration fees. Those wishing to compete for the U.S. should send two pieces of their work to Judy’s Team, c/o Catherine St. Jean, Screenvision Cinema Network, 597 Fifth Ave., New York, N.Y. 10017

Bozell Taps New Asia Pacific President

NEW YORK–Bozell Worldwide has hired Roger Winter from D’Arcy Masius Benton & Bowles to become the new president of Bozell’s Asia Pacific operations. Winter, who has been president of Asia Pacific at DMB&B since 1993, will join the Bozell Worldwide board of directors and the executive committee of the board. Winter will be based in Hong Kong, Bozell’s regional headquarters. He replaces Michael Anderson, who will remain available as a consultant.

Tiny Connecticut Shop Unveils First Timex Work

BOSTON–The Hughes Agency in Norwalk, Conn., has fashioned its first national campaign for Timex Corp. The upcoming magazine push relaunches Timex’s Ironman Triathlon line of sports watches. Ads break next month in Sports Illustrated and The Sporting News. As the client’s lead agency, Fallon McElligott, Minneapolis, retains media buying and broadcast responsibilities in addition to creative work for other Timex products.

WPP Reports Quarterly Revenues

NEW YORK–WPP Group, London, reported on a ‘like-for-like’ basis that revenues rose by 6 percent and gross margins by 7 percent in the first quarter of 1997. Reportable revenues, ignoring like-for-like figures, in the first quarter were slightly down from 1996 at about $621 million. Based on like-for-like figures, Asia Pacific, Latin America, Africa and the Middle East showed the greatest amount of growth, rising more than 12 percent. North America showed growth of 6 percent. The United Kingdom grew 1 percent.

Newswire Roundup

Goodby, Silverstein & Partners and Foote, Cone & Belding, both in San Francisco, won the top two advertising awards at the San Francisco Show last weekBozell Worldwide’s Frankfurt office, Bozell Werbeagentur GmbH, has been awarded the ad account for Eichbaum Brauerian, a German brewer. Separately, Bozell in Brussels has been awarded the pan-European ad accounts for two Coleman Europe brands, Eastpack and Camping Gas. The account, which was previously handled in-house, includes creative as well as media planning and buying duties. The budget was undisclosedJordan, McGrath, Case & Taylor/Direct, New York, has promoted David F. Willis to president to replace Robert Cherins, who left the company in December to join Juno Online Services L.P. Willis, who joined the agency in 1993, will continue to function as co-creative director in addition to his new responsibilities.

Copyright ASM Communications, Inc. (1997) ALL RIGHTS RESERVED