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NBC Everywhere, the out-of-home unit of NBC Universal has formed a content and advertising partnership with Gas Station TV, operators of a digital network at the gas pump in 100 markets. As part of the agreement announced Monday (Aug. 31), NBCU will contribute both local and national news and entertainment content to GSTV’s network across 100 markets. NBC will also act as the exclusive local sales agent for GSTV, and work with GSTV on some national sales.
While NBCU’s partnership with GSTV is new, NBC Everywhere has been active in the growing gas station network medium since the beginning.
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