ATLANTA – Endres & Wilson in Nashville, Tenn., defeated two crosstown competitors to secure
the advertising account of Dental Health Management.
According to agency partner Ken Wilson, the budget will exceed $2 million at the outset. His shop topped Lewis Advertising and Dye, Van Mol & Lawrence, both in Nashville, for the business.
Dental Health Management is an organizational specialist that partners with dentists, offering them infrastructure, systems efficiencies and marketing assistance, functions a solo practitioner might find difficult to handle.
This was Endres & Wilson’s second attempt at the business.
“When they first started looking for an agency last year, we were part of the pitch and sent them a proposal,” said Wilson.
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