MVBMS Installs Co-CDs in S.F.

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Euro RSCG MVBMS Partners’ revamp of its creative leadership here last week is designed to jump-start new-business efforts and further link the Bay Area outpost with its New York sibling.

The agency last week named Doug Penman and Bertrand Garbassi co-creative directors. Penman, 36, has been a creative director at MVBMS and its predecessor shop, a.k.a.

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