On the Move


Gerard Broussard was appointed senior vice president of the new Advanced Analytics Group at data-analysis and media-software company Interactive Market Systems. The new business unit will work with clients on a consultative basis, performing customized research, modeling, and consumer targeting and intelligence projects. The Advanced Analytics Group will also help IMS develop new products in a variety of areas, including the Internet and other new media, and in cross-media analysis and media tools that can measure the return on investment and response modeling of advertising dollars. Broussard most recently was senior partner and director of media analytics at OgilvyOne in New York. New York-based IMS is owned by VNU, which also publishes Adweek.

National Cable Communications made the following appointments and promotion. Randy Grullon was promoted to account executive, Pacific Team at NCC’s sales office in New York; he previously was a sales coordinator. Stacey Antonino joined as an account executive, Pacific Team at NCC in New York; she formerly spent five years with HRP in New York, where she served as an account executive. Chuck Gerding was appointed an account executive, Continental Team at NCC in Atlanta; he previously was regional manager for new business development with Clear Channel Communications in Atlanta. Tony Vivacqua was hired as an account executive, Continental Team at NCC in Chicago; he most recently was a senior account executive with Katz Radio in Chicago. NCC, which is based in New York, is jointly owned by AT&T Broadband, Comcast Cable Communications, Cox Communications and Time Warner Cable, along with the Katz Media Group as the managing partner.

Mike Indursky was appointed vice president of U.S. marketing for Maybelline. He is based in New York. Indursky most recently was senior vice president of strategic planning and marketing at Unilever Cosmetics International. New York-based Maybelline is a division of L’Oréal USA.

Media Logic in Albany promoted Jim Sciancalepore to vice president/senior creative director. He most recently served as senior creative director at the agency.

Muller Media named Frank Browne regional sales director. Prior to joining the New York-based company, he served as a sales manager with Screen Media Ventures.

Ron Stern was hired as liquor category manager for Playboy magazine; he will oversee various liquor, automotive, financial and other lifestyle advertising accounts, among other duties. Stern previously was advertising manager at New York magazine. In addition, Michael Bellingham was named an account executive for Playboy magazine; he will develop and manage current and new accounts in the consumer electronics, entertainment and travel categories. Bellingham most recently was a media supervisor at Avrett Free Ginsberg. Both Stern and Bellingham are based in New York. Playboy is published by Chicago-based Playboy Enterprises.

Ogilvy Public Relations Worldwide promoted Sherry Pudloski and Pam Jenkins to managing directors and co-heads of the Health and Medical Practice. These promotions round out the executive changes that recently have been put into place by CEO Marcia Silverman. As part of these changes, former Health and Medical Practice co-heads Tom Beall and Kym White were named chief talent officer and managing director of the New York office, respectively; Beall is based in Washington. Jenkins formerly was a senior vice president; she is also based in Wash ington. Pudloski, who is based in New York, previously was a senior vice president as well. Additionally, Bob Brody rose to senior vice president in the Health and Medical Practice; he will continue to focus on devising media strategies, developing media initiatives and overseeing media outreach. Brody, who is based in New York, most recently served as vice president. Ogilvy PR, based in New York, is part of WPP Group.

Marilyn Castaldi was named general manager of the New York office of Hill and Knowlton USA, the U.S. operations of Hill and Knowlton Inc., effective Dec. 1. She previously served as senior partner and healthcare practice chair at Fleishman-Hillard. Prior to that, Castaldi was Hill and Knowlton’s U.S. Healthcare practice head from 1992-93. Hill and Knowlton, which is based in New York, is part of WPP Group.

Eric Mower and Associates named Carrie Salo an assistant account executive in the shop’s Public Relations Services group. She is based in EMA’s Rochester office. Salo is a recent graduate of Cornell University. EMA also has offices in Buffalo, Syracuse, Albany, Portsmouth, N.H., and Atlanta.


Michael O’Grady joined Ribotsky Worldwide’s senior-management team as vice president, strategic services. He will lead the Somerset, N.J.-based agency’s Strategic Healthcare Solutions division. O’Grady previously served for more than three years as a consultant with The Pacesetter Group.


Ten United in Pittsburgh promoted one staffer and hired two. Amy Joy rose to assistant art director in the shop’s creative department; she most recently served as an artist at the agency. Tim Tassone was named an artist; he previously was a graphic designer for Harnagy Designs in Pittsburgh. Cliff Popp was appointed public relations account supervisor; he formerly worked as an account manager at Desbrow & Associates in Pittsburgh. Ten United is a founding member of Columbus, Ohio-based Ten Worldwide.