Midwest Shops Contend for Frozen Foods

NEW YORK Six agencies have advanced in H.J. Heinz Co.’s estimated $15 million review of frozen food brands Ore-Ida, Smart Ones and Bagel Bites, sources said.

The shops are independents Cramer-Krasselt in Chicago, Doner in Southfield, Mich., and WestWayne in Atlanta; Publicis Groupe’s Leo Burnett in Toronto and The Kaplan Thaler Group in New York; and Omnicom Group’s Element 79 in Chicago, according to sources.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in