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ATLANTA Matt Fischvogt and Jason Musante have been named associate creative directors at McKinney + Silver, the shop said.
The two created the shop’s “Art of the H3ist” campaign to introduce the new Audi A3 automobile last year. The story line revolved around an A3 that reportedly was stolen in New York and an online contest to find the car. McKinney claims that more than 200,000 people joined the search in a single day, and seven fan sites were created within the first several days.
The
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