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Shoring up its management team beyond the Microsoft account, McCann-Erickson has hired a new executive vice president.
Barbara Wingate, 44, was named evp and senior planner at the San Francisco agency. She replaces Irina Kozhevnikoff-Heirakuji, who left to pursue other interests. Among the brands Wingate will work on are Del Monte and Supercuts.
“I’m a product of a large international agency, and I like being part of that type of agency,” Wingate said. “[McCann] has always been very attractive to me because the creative department is one of the best in the business.
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