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Will Mr. K, the wise elder featured in TBWA Chiat/Day’s “Enjoy the Ride” campaign for Nissan Motor Corp. USA, and his dog be looking for a new job soon?
That was the joke made by Mike Seergy, the new vice president and general manager of the car company’s Nissan division, at a recent press conference in New York. He felt obliged to explain why his hand was bandaged: “Dog bite from an unemployed Jack Russell terrier,” he quipped, alluding to Mr.
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