‘Maid of the Mist’ Gets Refitting

NEW YORK Eric Mower and Associates has redesigned the Web site for Maid of the Mist Corp., a Niagara Falls cruise operator since 1846.

The site (www.maidofthemist.com), which re-creates the boat tour experience using Flash technology and audio clips, features downloadable movies, pictures and facts about Maid of the Mist.

A timeline also chronicles the history of Maid of the Mist, highlighting events such as Captain Robinson steering the ship through Devil’s Hole Rapids in 1861 and a young boy who plunged over the falls and survived wearing only his bathing suit and life jacket.

EMA, a Syracuse, N.Y.-based agency, has handled interactive assignments for Sorrento Cheese, Cannon Design and Adjusters International, among others.