LoJack Starts Ad Agency Search

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LoJack has begun a review for its advertising account, which has been held by Greenberg Seronick O’Leary & Partners for the past five years.

The Dedham, Mass., company, a maker of sto len-vehicle recov ery systems, spent $6 mil lion on advertising in 2000, but only $1 million on ads through the first half of 2001, according to CMR.

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