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BOSTON Locos Grill & Pub has hired Denmark for its advertising, marketing and interactive business.
Athens, Ga.-based Locos operates 30 restaurants in Georgia and Alabama.
“We’re looking to capture [their] spirit of customer pride” in upcoming TV, radio and print efforts positioning the chain as a place for family, friends and co-workers, said agency CEO Priscilla Jessup. The “personal touch” of Locos, as well as its expanded menu, will be touted, she said.
“After interviewing multiple ad agencies, we selected Denmark because of their people: they’re passionate, professional and highly creative,” said Jamey Loftin, founder and COO of Locos.
Denmark
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