Link Fights Domestic Abuse

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

BOSTON Literal and figurative “warning signs” are the focus of The Link Agency’s regional campaign on behalf of the Coalition Against Domestic Violence. The work will launch in all six New England states through October and November.

Print and billboards point out the fact that warning signs of abuse are not always obvious. One outdoor execution shows the word “Victim” on a license plate along with copy reading, “Domestic Violence. It’s never this obvious.” A print ad uses a similar device, showing a name tag that reads, “Hello.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in