Kellogg Makes Marketing Moves

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NEW YORK Kellogg today made several key executive changes, including the promotion of Mark Baynes to vp, global CMO.

Previously Kellogg’s global CMO, Baynes is now responsible for the packaged-goods giant’s “brand-building initiatives” and ensuring worldwide marketing efforts align with Kellogg’s long-term goals for growth, per the company.

Leaving the company is Jeff Montie, currently evp of Kellogg and president of Kellogg International, global innovation, marketing and sales.

“Jeff has been a valued member of our global leadership team.

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