John Deere Unit Shifts Account

Zimmerman, Laurent & Richardson in Des Moines, Iowa, picked up John Deere Health’s advertising, direct marketing and public relations account without a review, the agency said last week. The division of the Moline, Ill.-based farm-implement manufacturer, which previously worked with Des Moines shop Meyocks Group, spent less than $1 million on advertising last year, according to Nielsen Monitor-Plus.