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Winstar, Total Team Up
Winstar Interactive Media, a New York-based online rep firm, has secured exclusive rights to represent Raleigh, N.C.-based Total Sports and its affiliate Web sites, for advertising sales. Winstar plans to create integrated sponsorship packages and business partnership programs for Total Sports’ Web sites, which include Golf.com and the sports sections for AOL SportsCenter, LATimes.com and Wall Street Journal Interactive.
Sweet16 Spears Britney
Sweet16.com, a teen-oriented media company, today launched its site with the backing of popster Britney Spears.
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