Rafe Needleman, former editor of CNET.com, San Francisco, has been named editorial director of The Red Herring’s events division. . . TheGlobe.com, New York, has appointed Will Margiloff national ad sales director. He had been East Coast sales director at 24/7 Media, New York. . . At 24/7 Media, Stephen McCoy has joined as vice president, sponsorships and syndications.