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SAN FRANCISCO PJA here has won the global Invitrogen advertising business after a review, the independent agency said today.
PJA will be responsible for all of Invitrogen’s global communications, including creative and messaging platforms as well as branding and product advertising. The client is based in Carlsbad, Calif.
Mike O’Toole, PJA partner and director of account services, said his agency was excited to work with the company.
“They are a key partner in the global life-science community and we’re looking forward to helping grow their brand,” O’Toole said.
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