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Media agency Initiative has named Current TV executive Jason Meil to the position of executive vp, director, of its Innovations unit; and has also tapped Katy Ferguson of media agency PHD to join its entertainment unit.
Meil, most recently senior vp, original programming, acquisitions and user generated content at Current Media, will join Initiative on Oct. 1. He will be based in Los Angeles and report to Tim Spengler, U.S. president of Initiative.
Alan Cohen left Initiative as presidentof Worldwide Innovation in April to join media agency OMD as its U.S.
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