The Image Makers

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Stan Richard says when his Dallas agency, The Richards Group, visits a client’s office anywhere in the country during a review, it is always obvious who the client is and who the agencies are. “The ad people are all dressed in black and their haircuts are better,” he says.

Appearance is important on the job, especially in advertising where image is everything.

In a recent Employment Law Alliance survey of workers across all fields, more than one-third of respondents said companies should be allowed to turn down applicants because of appearance, including weight, clothing, piercings and body art.

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