I-Shop Names VPs

Terri Walter has been elevated to vice president of advanced marketing solutions at Avenue A/Razorfish in New York. At the same time, Matt Greitzer was promoted to vice president and global lead of search marketing. Bob Lord, president of the East region of the agency, said the two “effectively manage interactive marketing teams that deliver extraordinary results while empowering clients with the tools they need to embrace digital innovation.” Walter has worked with Verizon Communications, T. Rowe Price, Microsoft Xbox, ESPN and ABC, among other clients. Since coming aboard in 1998, Greitzer has helped develop search business billings to over $100 million.