OK, so it’s cool that Barack Obama got elected. And it’s true he accomplished great things along the way, from reintroducing good design into campaign materials to revolutionizing micropayment donations. But before we talk about how he’s still influencing the way we use the Internet, let’s talk brands for a moment.
It has been discussed a million times in these pages, but 20 years ago, getting noticed as a brand was easy: You sat between the content people wanted.
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