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Michelob AmberBock Backed by Waylon

CHICAGO—Anheuser-Busch’s new TV campaign for Michelob AmberBock was created by Waylon Advertising in St. Louis. The St. Louis brewery earlier this year handed a major Michelob assignment to roster shop Goodby, Silverstein & Partners in San Francisco. The brand’s former agency, Leapnet, is continuing its move away from advertising and has lost several employees, including the creative chief for the brand, David Hernandez.

MARC Expected to Pick Up Heinz Sauce Line

CHICAGO—Heinz is expected to assign its Mr.

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