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3 Contend for $20 Mil. Medicare Account
DALLAS—The Academy for Educational Development has named three finalists for a $20 million fall campaign on behalf of the Centers for Medicare and Medicaid. The contenders are GSD&M in Austin, Texas; National Media in Arlington, Va., and Stevens, Reed, Curcio & Company in Alexandria, Va. The goal is to raise awareness of healthcare options available to Medicare beneficiaries. The AED is a nonprofit organization that promotes education in the areas of health, nutrition, the environment and other social issues.
Shops Briefed on New AT&T Assignment
NEW YORK—AT&T Broadband is meeting with agencies regarding a project that will help position the cable unit leading up to its planned IPO.
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