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AT&T Marketing Chief To Meet with Shops
NEW YORK–Eugene Lockhart, newly appointed chief marketing officer at AT&T, is set to meet with roster shops Young & Rubicam and Foote, Cone & Belding here this week. During previous stints at both MasterCard and Bank of America, Lockhart spurred media reviews that resulted in new accounts for GSD&M, Austin, Texas [Adweek, Jan. 11]. AT&T consolidated its $500 million media account at Y&R’s The Media Edge last year.
MacManus Launches Media Giant
NEW YORK–The MacManus Group has officially launched its independent global media company, a move that has been in the works for more than one year.
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