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Publicis Bows Out of SBC Wireless Review
DALLAS—Publicis in New York has withdrawn from the review for the $185-250 million SBC Communications-Bell South consolidated wireless account, citing a conflict. Publicis in Seattle handles the account of VoiceStream Wireless Corp. in Bellevue, Wash. The shop’s withdrawal leaves incumbents GSD&M, Austin, Texas, and WestWayne, Atlanta, to battle with New York agencies Bates Worldwide, BBDO Worldwide and Grey Worldwide.
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